3+ years editing high-performing video ads for DTC brands (in-house or agency), with a portfolio of paid social creative that proves you know what converts - not just what looks good.
Deep Meta fluency: you instinctively understand hooks, pacing, format specs, and direct response principles, and can transform a strategic brief into a compelling edit with minimal back-and-forth.
Speed and volume: you've managed a high-throughput creative pipeline, deliver fast without getting precious about process, and keep files, exports, and a large RAW library organised without being chased.
Premiere Pro and/or CapCut proficiency, with a sharp eye for pacing, visual quality, caption accuracy, and platform format requirements across every edit.
Hands-on AI integration: you've actively used AI video and motion tools (Kling, Sora, or equivalent) to generate assets or streamline your workflow — not just awareness, but proven, practical use.
A collaborative, data-driven mindset: you work closely with Creative Strategists, take feedback well, and push to improve your work through testing and learning rather than ego